APAC stories
Advertisers will gain a clearer read on streaming ad performance as the firm adds Lumen's attention metrics to its CTV HomeScreen inventory globally.
The consultancy is betting on growing demand for better use of planning software as companies seek tighter inventory control and more reliable forecasting.
Asia Pacific data centre deals are getting harder to execute as power and site constraints tighten, boosting demand for specialist advice.
Advertisers risk paying premium prices for bot traffic as unprotected CTV campaigns see fraud climb and direct buys prove no safer.
Currenxie enters the EEA from Dublin with multi-currency business accounts, targeting SMEs seeking faster cross-border payments.
Chief marketing officers face pressure from fragmented structures and muddled accountability as The Marketing Society and Ekimetrics flag internal design flaws.
The upgrade should help the Australian consultancy win larger contact centre deals as enterprises demand proven AWS expertise and delivery scale.
The move strengthens Fastly's push for more enterprise and public sector spending in Australia and New Zealand as competition intensifies.
Legora snaps up Melbourne startup Graceview as it widens its legal platform with real-time tracking of rule changes across 100 jurisdictions.
Merchants will get broader parcel routes as new EU import rules and US de minimis changes prompt Asendia and SingPost to offer duty-paid shipping.
ShopBack users could soon get easier access to travel connectivity and local mobile plans as Gigs tests its expansion in Asia.
Rising AI-assisted traffic is exposing checkout friction, with a 70.22% cart abandonment rate leaving merchants to fix payment bottlenecks fast.
Pressure is mounting on security teams as non-human identities and AI tools outpace controls, leaving APAC firms exposed to misuse.
Digital identity is helping APAC fintechs cut fraud, speed onboarding and expand access for millions of unbanked users across the region.
The hire bolsters MTX’s push into AI, data centres and energy as it seeks deeper government and enterprise ties across APAC and beyond.
Nearly half of larger Asia Pacific firms have deployed AI PCs, while 95% expect workstations to be vital for AI work within two years.
Malaysia's push to attract AI investment is set to gain more capacity, with the new site due to add more than 2,200 cabinets.
Banks in Asia are turning to AI collections tools as rising loan stress puts pressure on recovery rates and customer trust.
Power access is now the main bottleneck for Australian data centre projects, and the new funding should speed INSITE DC's Melbourne and Sydney plans.
Customers in Southeast Asia can now keep AI data closer to home, as Pinecone adds local residency and lower latency in Singapore.
.webp)
