Customer engagement stories
LG Electronics ranks 97th in Best Global Brands 2024
Yesterday
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cx
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martech
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digital marketing
LG Electronics has soared in brand valuation, ranking 97th in Interbrand's Best Global Brands 2024 report, valued at USD$6.5 billion, up 38.7% year-on-year.
DataStax & NVIDIA launch AI platform to boost accuracy
Yesterday
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digital transformation
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hyperscale
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cx
DataStax has launched its AI Platform in collaboration with NVIDIA to accelerate AI development, claiming a 60% reduction in development time.
RingCentral secures PAN-India licence for UCaaS & CCaaS
Yesterday
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uc
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digital transformation
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cx
RingCentral has acquired a PAN-India licence for its UCaaS and CCaaS offerings, enhancing opportunities for Australian firms in the Indian market.
AI takes center stage in Adobe's new GenStudio tool
3 days ago
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cx
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martech
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genai
Adobe has launched GenStudio for Performance Marketing, a new AI-driven tool designed to enhance the creation of personalised advertising campaigns.
Tandem Bank expands with Cogo on carbon management app
4 days ago
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fintech
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cx
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martech
Cogo and Tandem Bank are deepening their partnership to introduce a carbon management feature in Tandem’s banking app, promoting greener consumer choices.
Esendex introduces new self-serve tool on WhatsApp platform
4 days ago
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cx
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martech
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ai agents
Esendex has launched a new self-serve feature on its WhatsApp Business Platform, streamlining how businesses engage with customers ahead of Black Friday.
Telecom firms lead the way in GenAI adoption & investment
Last week
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uc
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data analytics
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cx
A new study reveals that 70% of telecommunications firms are adopting generative AI, outpacing other sectors in investment and implementation.
Infosys expands partnership with Microsoft for AI growth
Last week
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uc
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digital transformation
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cx
Infosys and Microsoft are strengthening their partnership to enhance generative AI adoption globally, promising improved efficiency across several key sectors.
Kentico to host Partner Connections 2024, sharing latest innovations
Last week
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ecm
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cx
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martech
Kentico will host its Partner Connections 2024 events in Prague on October 8-9 and Miami on November 12-13, showcasing new features of Xperience.
Haymarket Media Group partners with Amperity for AI data transformation
Last week
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data analytics
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cx
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martech
Haymarket Media Group has adopted Amperity's AI-driven customer data platform to enhance personalisation and drive revenue across its global brands.
Bain, Kantar, and Qualtrics launch global standards for CX
Last week
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cx
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martech
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partner programmes
Bain, Kantar, and Qualtrics unveil updated Global Standards for Customer Experience following extensive consultation, aiming to enhance CX across industries.
Twilio integrates OpenAI's Realtime API for AI voice tech
This month
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cx
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martech
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public sector
Twilio integrates OpenAI's Realtime API, allowing over 300,000 clients to enhance voice experiences using the multilingual, multimodal GPT-4o model.
Exclusive: Wasabi's Rob Waite discusses growth, cloud security and customer success
Last month
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storage
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virtualisation
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edutech
Rob Waite discusses Wasabi's growth strategy, robust cloud security, and customer success, highlighting its straightforward pricing model and expanding brand presence.
Australians see spike in mobile marketing, Attentive revenue up 125%
Last month
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cx
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martech
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customer engagement
Australian brands, including July and Hey Bud, are experiencing remarkable growth by adopting Attentive’s mobile marketing, leading to a 125% revenue rise.
LearnUpon achieves HubSpot App Partner certified integration
Last month
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edutech
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crm
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it training
LearnUpon achieves certified integration as a HubSpot App Partner, becoming one of the first LMS platforms to join the prestigious program, enhancing customer training automation.
How to future-proof your loyalty program with a ‘real-time’ strategy
Last month
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cx
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martech
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commerce systems
As customers demand instant gratification, brands must future-proof loyalty programmes with real-time strategies, like Woolworths' 2022 pivot to immediacy.
Cevo achieves AWS Premier Partner status, launches AI Studio
Last month
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digital transformation
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hyperscale
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cx
Cevo has reached AWS Premier Tier Partner status, highlighting its expertise in cloud solutions, and launched the Cevo AI Studio to accelerate AI adoption for businesses.
Australian firms' high costs & AI lag spark HubSpot update
Last month
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cx
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martech
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cdp
New HubSpot research reveals rising costs and AI lag as top challenges for Australian businesses, prompting platform updates to bolster efficiency and customer engagement.
Netcore Cloud appoints Siddharth Gopalkrishnan as new COO
Last month
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digital transformation
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cx
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martech
Netcore Cloud appoints Siddharth Gopalkrishnan as COO to drive goal of USD $200 million ARR in three years, enhancing its global strategy and market presence.
Three ways ecommerce businesses can drive personalisation without overstepping privacy boundaries
Last month
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cx
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martech
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commerce systems
Ecommerce businesses can achieve personalisation ethically with intelligent popups, quiz funnels for abandoned carts, and dynamic product blocks.