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RCS stories - Page 2
Sinch reveals insights on 2024 Black Friday shopping trends
Thu, 12th Dec 2024
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Sinch reports that Black Friday and Cyber Monday generated USD $118.2 billion in November 2024, highlighting consumer demand for personalised, omnichannel engagement.
Sinch predicts personalised, secure shopping trends for 2024
Thu, 28th Nov 2024
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personalisation
Sinch predicts that 2024's Black Friday and Cyber Monday will see a surge in personalised and secure communication strategies to enhance shopper engagement.
Sinch achieves milestone with 1 billion RCS messages sent
Thu, 21st Nov 2024
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Sinch has surpassed 1 billion Rich Communication Services messages delivered globally in 2024, heralding a new era in business messaging.
Apple's support boosts RCS adoption among global brands
Thu, 7th Nov 2024
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martech
A recent study by Sinch reveals over 70% of brands view Rich Communication Services as a key channel for customer communication in five years.
Enterprise losses from artificially inflated traffic to drop
Tue, 22nd Oct 2024
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rcs
A Juniper Research study reveals global enterprise losses from Artificially Inflated Traffic are set to drop by 55% from 2024 to 2029, following a peak of USD $2.1 billion in 2023.
Apple unveils iOS 18 with enhanced personalisation & AI features
Tue, 11th Jun 2024
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data privacy
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ai
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apple
Apple has unveiled iOS 18, introducing advanced customisation, redesigned Photos, enhanced messaging, and groundbreaking satellite communication, promising a more intelligent, personalised iPhone experience.
Decline in trust with SMS platforms predicted by new XConnect study
Thu, 8th Feb 2024
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phishing
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email security
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cloud services
A study by XConnect and Mobilesquared reveals CPaaS providers are expected to lose nearly a quarter of trust in SMS platforms between 2023 and 2025 due to potential fraud risks.